A great-looking website is only half-way to a successful website. Design is important, but a great design can be useless if visitors to your site can't figure out how to navigate the site or find the information they want. Can you afford to lose potential clients because they become frustrated or confused with your website?

Usability for the web is simply how well a user can interact with a website. A great design should be coupled with great navigation and clarity of information. Good usability does not need to stifle creativity - usability can compliment great design.

KMG INSIGHTS offers a basic website usability review as well as a comprehensive usability test that includes gathering input from focus groups who are monitored while navigating your website. We deliver a report with suggestions to make your website clearer, more organized and easier to use and navigate.

Usability testing details.